Affiliate Summit Inc. was founded in 2003 and has since developed a proven track record for managing highly successful marketing projects and executing successful, insightful events, educational sessions, and tradeshows. With over 30 years of combined experience in affiliate marketing, founders Shawn Collins and Missy Ward believe in the power of interpersonal networking and exchanging information in today’s up-to-the-minute digital media cycle. Their landmark events create an invaluable learning and sharing environment for thought leaders, start-ups, merchants, and vendors to discuss new opportunities for effective business development and digital innovations. With an established expertise in providing state-of-the art solutions to customers who aim to showcase their brand online in the best light, ICMediaDirect is delighted to bring professional advice and tips for effective reputation management to affiliates and merchants at the tradeshow. Experts at ICMediaDirect reinforce the importance of search engine optimization (SEO) techniques and emphasize the need for every brand to regularly put out content and use technological advancement to develop and maintain captivating online image.
The reputation experts at ICMediaDirect strongly recommend that companies monitor online activities on a regular basis so that a reputation management plan can be put into place as quickly as possible. By keeping a close eye on brand mentions as well as online reviews, well-known brands and individuals can be proactive in their approach to handling online reputation management. Via a variety of monitoring tools, the task can be made easier and more efficient. Google Alerts is a service that allows users to sign up for email updates on the latest Google results containing brand mentions. Activities connected to a brand on various social media platforms can be monitored using the Social Mention tool, which keeps track of selected keywords.
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Dealing with the information accessible on the web is the backbone of online reputation management. Consultants at ICMediaDirect advocate staying aware of each and every web posting related on the brand on several platforms such as local directories, Google Places and other locations that deliver such information. Organizations and people may have inconsequential control over what other people say by means of social networking. However, they can influence the conversation by concentrating on proactive brand message delivery. ICMediaDirect team suggests the addition of the most recent marketing technologies such as storytelling methods and videos. A mix of noteworthy photography and building a lucid narrative increases engagement and gives an open door for organizations to build trust and showcase the right image.
ICMediaDirect is a public relations and online reputation management organization that is substantially modifying the method in which notable personalities and corporations manage brand communication. The award-winning firm drafted the chief pillars of managing online reputation to help businesses that struggle to put together practical, receptive digital media campaigns. The agency’s strategic undertakings not only reduce negative publicity in search engine results, but also have helped hundreds of companies and people to become confident about representing a positive message online. Check your Online Reputation Report now, by visiting http://www.icmediadirect.com