ICMediaDirect has a commendable track record in effective reputation control, having mended the brand image of Fortune 500 companies, stars, politicians, and athletes. The firm uses a complex strategy for waning the undesirable impact of criticism. As the main step, decide if a comment is sincere. Some material distributed online is created by competition. The most optimal way forward for this condition is to request to have the review removed quoting its unlikely correctness. Later, find out if a review is opinionated. In this case, a company has a viable occasion to share actual, positive information about them, while also reducing the effect of the review. When a client has left genuine, yet adverse reaction, then it is time to reply wholly and honestly. The agency suggests a two-pronged method, combining an apology with a proactive resolution to a client’s problem.
ICMediaDirect is an influencer within today’s digital brandscape and serves as a creative content marketer in addition to a technical master. Attending this year’s inaugural Content Rising Summit from Skyword in Boston, ICMediaDirect outlined its commitment to the methods of brand storytelling by showcasing a new method for conveying powerful concepts through creative marketing. As a firm spokesperson noted, “Our clients have been able to reach a broader base with an uplifting message, simply through the quality of the content they project.” Their content and user-driven strategy is developed with the reader in mind, a solution that invites the viewer into a community rather than asking them to click over. As the American Marketing Association explained “focus on user experience” as one of the six SEO rules for 2016, it stands to reason that ICMediaDirect is still ahead of the curve.
The professionals at ICMediaDirect claim that all online listings associated with the brand present on several platforms, including local directories, Google Places and further locations that feature such information should be maintained. The handling of information on the Internet is the essential pillar of online reputation management. Even though businesses have no power over what other individuals say on social media, they can redirect the conversation with the help of proactive brand messaging. ICMediaDirect team recommends employing forward-looking marketing techniques, such as storytelling tactics and videos. A mix of avant-garde photography and drafting a powerful narrative enhances engagement and creates an opportunity for businesses to build trust and the right image.
Since 2003, Affiliate Summit Inc. has helped organize highly successful marketing projects and delivering numerous insightful events, educational lectures, and tradeshows. With upwards of 30 combined years in affiliate marketing, founders Shawn Collins and Missy Ward believe in the power of interpersonal skillsharing and information exchange in today’s fast-paced digital market. Their landmark events create an invaluable learning and sharing environment for thought leaders, start-ups, sellers, and vendors to discuss new opportunities for top business development and digital innovations. With state-of-the art solutions to customers who aim to showcase their brand in the best light, ICMediaDirect is happy to bring first-class advice and tips on effective reputation management to affiliates and merchants at the conference. ICMediaDirect reinforced confidence in search engine optimization (SEO) techniques and prioritized the requirement for every brand to regularly put out content and use technological advancement to develop and maintain captivating reputation.