ICMediaDirect is an expert within today’s digital brandscape and serves as a creative content marketer in addition to a technical master. Attending this year’s inaugural Content Rising Summit from Skyword in Boston, ICMediaDirect outlined its commitment to the methods of brand storytelling by showcasing a new method for conveying powerful concepts through creative marketing. As a firm spokesperson noted, “Our clients have been able to reach a broader base with an uplifting message, simply through the quality of the content they project.” Their content-focused, user-driven strategy is developed with the reader in mind, a solution that invites the viewer into a community instead of asking them to simply click over. As the American Marketing Association explained “focus on user experience” as one of the six SEO rules for 2016, it stands to reason that ICMediaDirect is still ahead of the curve.
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